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Hypoallergenic Products: Are They Really Safer?

Hypoallergenic Products: Are They Really Safer?
Do you use cosmetics that claim to be "Hypoallergenic"? If so, I am curious to know what feelings that term conjures up for you. When you see tha...

The Truth About Marketing Claims: Zero Waste

The Truth About Marketing Claims: Zero Waste
Welcome to another session in our series, The Truth About Marketing Claims. Today we will tackle a trendy word gaining a lot of attention right no...

The Truth About Marketing Claims: What does "Natural" Mean?

The Truth About Marketing Claims: What does "Natural" Mean?
Let me set the scene.   Choo Chooooo! The conductor shouts, "ALL ABOARD!!"    The skies are dreary and filled with toxic smog, and the "natural" t...

The Truth About Marketing Claims in the Beauty Industry: A Series

The Truth About Marketing Claims in the Beauty Industry: A Series
Have you ever seen these words proudly emblazoned on your skincare products? natural green hypoallergenic clean toxic-free therapeutic grade derma...

How to Make Your Body Butter Absorb FAST (and Learn the Difference Between Body Butter and Lotion).

Limited Edition Chai Body Butter
How to Make Body Butter Absorb Faster (and How it Differs from Lotion).